Press Release

Creative Realities, Inc. appoints Vice President of Sales

Industry veteran to assume sales leadership at growing company

LOUISVILLE, Ky., Aug. 8, 2016 /PRNewswire/ — Creative Realities, Inc. (“Creative Realities”, “CRI”, or the “Company”) (CREX), a leading digital asset management and shopper marketing solutions provider, announced today the Company has appointed Jerry Reese to a new position as Vice President of Sales, where he will be responsible for managing and growing the sales teams as well as driving new customer opportunities for CRI. Mr. Reese was previously Vice President of Account Strategy at Convergent Media Systems, a division of Ballantyne Strong, Inc., where, for more than a decade, he led the strategic account management group responsible for multi-year, managed-services client engagements. He brings more than 25 years of experience and practical expertise in enterprise-class digital signage and digital media solutions with particular focus in the retail, financial and automotive industries.

Jerry Reese stated, “I am excited to work with Rick Mills and the team at CRI. CRI has a powerful platform from which to pursue new business, with a range and breadth of work that is as impressive as any in this industry.”

“We are very pleased that Jerry has agreed to lead CRI’s sales efforts,” said Rick Mills, CEO. “We have been looking for the best individual to lead and grow our sales team across our six offices throughout North America, and we believe that Jerry is the right person to accomplish this task.”

Mills added, “We continue to make tremendous strides at CRI in 2016. In addition to new sales leadership, these include new client wins, substantial orders from an existing client, expanded and renewal relationships with other existing clients, and substantial progress in our ongoing business transformation. We are very bullish that these changes position the Company favorably for the second half of 2016 and beyond.”

About Creative Realities, Inc.
Creative Realities helps retailers and brands use the latest technologies to inspire shopper engagement in and around the Store.  Founded 16 years ago, the firm’s evolving client base has led to recognized leadership in deploying technology aligned with strategic and consumer behavior goals at Retail.  The firm has delivered consumer/shopper experiences, and is actively providing recurring services today, across diverse categories: Automotive, Apparel & Accessories, Banking, Baby/Children, Beauty, CPG, Department Stores, Electronics, Fashion, Fitness, Foodservice/QSR, Financial Services, Gaming, Luxury, Mass Merchants, and Pharmacy Retail.

About ConeXus
The Company’s ConeXus subsidiary designs, installs and services high-end audio-visual networks for global retailers, luxury brands, digital out-of-home (DOOH) companies, advertising networks, and outdoor clients. The company has four offices across North America and active installations in 40 countries.