
Over the past decade consumers have grown increasingly aware of how their health is impacted not only by the environment in which they live, but also by the everyday choices they make. “Healthy living,” comprised of eating right, exercising and emphasizing prevention, is rapidly becoming mainstream behavior, and not just for humans - but for their pets, as well.
New products and services targeted to this lifestyle are among the fastest growing categories in the consumer economy, and Pegasus is capitalizing on the most compelling investment opportunities in this exciting area.

FreeBird™ organic and antibiotic-free chickens, produced by Hain Pure Protein Corporation, are raised on family farms in the rolling countryside of Pennsylvania's Amish Country, under a philosophy dedicated to freedoms.